BRIAN FITZSIMMONS  -  DESIGN | DIRECTION | INNOVATION

FITZSIMMONS.DESIGNER@MAC.COM • 646-354-8998

NANZ CUSTOM DOOR HARDWARE COLLECTIONS

Nanz Custom Hardware is always looking for the next big thing in luxury door hardware driven by current trends in architectural designs for the home. I met that challenge by developing new product collections along with adding to their existing collection of door hardware elements. I've also developed a large range of bespoke hospitality fixturing and worked directly with their engineering and production departments to support end-to-end development that identified and exploited efficiencies that were easy to manufacture.

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SUCCESSFULLY LAUNCHED NANZ’S HOSPITALITY DOOR HARDWARE COLLECTIONS

DESIGN PROCESS

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RESEARCH

Competitive Analysis

Trend Direction

DEFINE

Brand & Product Concept

IDEATE

Computer & Hand Sketching

CAD Development

Technical Specs

PROTOTYPE

Color, Materials & Finish (CMF)

Prototype Direction

Creative Content Development

IMPLEMENT

Product Mfg. Guidance

Art & Packaging Direction

ITERATE

Review Successes & Failures

Redefine Goals & Update Assortment

New Product Development

TREND ANALYSIS, CONCEPT DEVELOPMENT, GRAPHICS AND PRODUCT DEVELOPMENT

TREND ANALYSIS BY STYLE = FOCUSED PRODUCT DEVELOPMENT

TREND ANALYSIS BY STYLE = FOCUSED PRODUCT DEVELOPMENT

CUSTOM GRAPHICS DEVELOPMENT

CUSTOM GRAPHICS DEVELOPMENT

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PRODUCT ENGINEERING AND 3D RENDERING

BATH ACCESSORIES PRODUCT GUIDANCE AIDES FOR BOTH OUTSIDE INSTALLERS AND SALES TEAMS

SUCCESSFUL LAUNCH & CONTINUED GROWTH ACROSS MULTIPLE COLLECTIONS

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